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Claude's skill for running your whole Instagram loop in one command

The Ootto Team · 2 min read · August 17, 2026

How to use this

1Connect Claude to Instagram

Connect Claude to your Instagram account

One click opens Claude with the connector already filled in - sign in, authorize, and it's live. No key to copy, no setup outside your browser.

https://mcp.ootto.ai/mcpConnect
Competitor researchIdea generationReel creationAuto-reply to comments

2Add the skills

Once Claude can reach your account, give it the methods to work with. Clone the free repository and Claude discovers the skills automatically.

git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills.git && bash claude-content-skills/install.shBrowse all 30 skills on GitHub

Instructions: how to connect your Instagram account to Claude

Connect above does this for you. If Claude ever opens the dialog empty, here's exactly what goes where:

Claude's Add custom connector dialog, with the connector name and MCP URL filled in
Connect Instagram to Claude

The thing that breaks most teams here is not a missing idea. It is context-switching: you run a research command, then a hook command, then a script command, then a caption command, and by the end the reel no longer matches your first insight.

content-factory exists so you stop carrying that cognitive tax.

Where most Instagram loops quietly break

/content-factory - my niche is local service providers, model this reel: https://instagram.com/reel/example, my handle @..., CTA keyword GUIDE

Prompt

/content-factory - my niche is [niche], model this reel: [reel URL], my handle @..., CTA keyword GUIDE

I ran this as one command against the live test account with no extra MCP tuning and captured the return structure below.

What came back (actual engine return)

It returned five sections in one run: a short niche scorecard, a reusable reel teardown, a hook ladder with variants, a build-ready script summary, and an autoresponder rule for the keyword GUIDE.

The return was explicit enough to paste straight into review: topic, hook ranking, shot plan, caption draft, and lead path. No extra glue code, no spreadsheet step.

One sign-off instead of five separate commands

That output let me choose the second hook tier, leave the build plan intact, and queue the reel for review. It also created one keyword rule so comment responders were ready before posting.

In practice, this means I skipped all the “which step should I run first” fatigue and still kept control: one final sign-off and then publish.

For people who want the full manual stack behind this, this one skill wraps the same path we use in the autopilot setup.

Ootto

Your 24/7 Instagram Growth Operator

Skip the manual setup

  • Posts finished Reels straight to your Instagram
  • Real motion-graphic Reels, not slideshows
  • Built around your own photos and footage
  • Finds winning content opportunities in your niche
  • Writes on-brand scripts and captions
  • Answers every comment by your own keyword rules
  • DMs qualified leads and starts the conversation
  • Runs up to 50 Instagram accounts

One AI. Every Post. Every Comment. More Leads. More Sales.

Route A: do it yourself

Start with the exact free skill for this outcome

MIT, no account, no email. Install first, then run the command for your account.

For this outcome: Content Factory

Prompt

git clone --depth 1 https://github.com/Ootto-AI/claude-content-skills.git && bash claude-content-skills/install.sh

Installs the free MIT Content Skills bundle into ~/.claude/skills in one shot.

Prompt

/content-factory - my niche is [niche], model this reel: [reel URL], my handle @..., CTA keyword GUIDE

Runs the full pipeline order for the post: research, hook, script, build, caption, and comment-to-DM lead setup.

Route B: let Ootto run it

Ootto replicates this on autopilot

Open the dashboard, connect once, then let the pipeline handle research, production, and lead replies.

1Sign in

Open the connector dashboard

Go to /content/login, sign in, and open your Ootto content dashboard.

Ootto content dashboard landing screen after sign in
2Connect

Add Ootto to Claude

Use the one-button Add flow so Ootto appears in Claude's Connectors panel.

The connector card with Add Ootto to Claude button
3Verify

Claude shows the connector

The connector lands in Claude's Connectors settings, confirming Ootto is wired.

Claude Connectors screen showing Ootto connector setup
4Auto onboarding

Board reads back your context

Your audience, pillars, voice, and creator signals are filled from account context.

Dashboard board-ready state with audience, voice, and niche fields
5Research

What is actually working now

Ootto pulls what is moving in your niche and loads ranked examples in board.

Idea Studio showing niche winners and ranked creator reels
6Loop

Reels post, comments get answered

Finished reels publish to Instagram and comments are answered with public replies plus DM follow-ups.

Unattended reel pipeline with production, posting, and lead capture continuing overnight

Get started

Let Ootto run it for you on autopilot

Let Ootto hyper-power your Instagram growth.

Sign in

See it work

Your entire content automation, from your website.

Your audit, your reels, your calendar and your comments, the way it really runs.

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