Pricing

Run your marketing on autopilot.

$48/month, charged today. Cancel any time.

In your Claude

Weekly

Try it a week at a time.

$10

per week, billed weekly

What you get

  • Works inside your Claude: you connect Ootto to Claude (MCP connector), about 2 minutes
  • Claude Pro or Max recommended: a full reel build needs more usage than Claude Free allows. On Team or Enterprise an owner adds it
  • Up to 16 reels a week
  • Carousels from your own photos and stock pictures
  • Clone your own voice
  • Everything in Self-serve except AI avatars, for 1 brand
  • Billed weekly, cancel any time
Most popular
In your Claude

Self-serve

A whole month of reels, made inside your Claude.

$48

per month, billed monthly

What you get

  • Works inside your Claude: you connect Ootto to Claude (MCP connector), about 2 minutes
  • Claude Pro or Max recommended: a full reel build needs more usage than Claude Free allows. On Team or Enterprise an owner adds it
  • Up to 100 reels a month
  • Carousels from your own photos and stock pictures
  • Niche research: the creators and reels working in your niche
  • Ideas built on what works and on what makes you different
  • Change any reel by asking Claude
  • Posts to your Instagram only after you approve
  • Replies to your comments
  • Clone your own voice
  • AI influencers Andrea, Nadia and Marcus
  • AI avatar reels, paid with your credits: 35 credits a 5-second clip
  • Up to 50 brands. Cancel any time
Best for growth
We make it for you

Starter

We email you your reels every week. Just approve them. The same done-for-you automation, ideas and edits, a lighter plan.

Everything in Self-serve, plus

13
reels
20
carousels
13
stories

a month

  • We do it all for you, no Claude needed
  • Clone yourself: your AI double, with your face and your voice, paid with your credits
  • Our AI presenters, when you'd rather stay off camera
  • A monthly content plan you approve
  • Captions, posting and scheduling done for you
  • Edits your footage, or makes motion graphics when you have none
  • Turns comments into leads automatically
  • Priority support from a real person on our team

Every week

For a business that wants to show up every week without doing it.

  • A fresh audit of your account and your niche
  • New ideas from what's working right now
  • We create your reels
We make it for you

Done-for-you

We email you your reels every week. Just approve them. You sit back and sell: Ootto builds the automation, the ideas, the edits and the motion graphics.

Everything in Starter, plus

30
reels
40
carousels
20
stories

a month, more than double Starter's reels

  • More credits for avatar reels: 2,000 a month instead of 1,200
  • Add more businesses: their reels use your credits

Every week

Approved posts book themselves at your best time.

  • A fresh audit of your account and your niche
  • New ideas from what's working right now
  • We create your reels

Every plan: nothing is posted until you approve it.

AI avatars

Reels with a face. Yours, or ours.

Andrea, Nadia or Marcus sell your product on camera, in your brand. On the done-for-you plans, clone yourself from a video of you talking for about a minute. Avatar reels are labelled as AI on Instagram.

On your plan

AI influencers Andrea, Nadia and Marcus: on Self-serve, Starter and Done-for-you.

Clone yourself, with your own face: on the done-for-you plans, Starter and Done-for-you.

What it costs

AI avatar reels: 35 credits a 5-second clip. A typical avatar reel uses 2 to 3 clips (70 to 105 credits).

Short AI video clips: at most 3 in any reel, from 28 credits each.

Paid with your credits: avatar and AI clips are paid from your credits on every plan, your plan's credits and any credit packs alike.

One credit from $0.10, so an avatar clip is about $3.50 and a typical avatar reel about $7 to $10.50.

You approve it first

Every avatar reel starts from a storyboard you approve. You see exactly what your avatar will say before anything is made.

Top up credits

  • Research

    20 credits

    $5.49

    $0.27 a credit

  • Starter

    100 credits

    $10

    $0.10 a credit

  • Creator

    500 credits

    $50

    $0.10 a credit

  • Studio

    1,000 credits

    $100

    $0.10 a credit

One-off packs on top of your plan's credits. Buy them any time under Billing in the app.

See it work

Your entire content automation, from your website.

Your audit, your reels, your calendar and your comments, the way it really runs.